Website Promotion Services from Newpath WEB

The dream of every online business owner is to be able to occupy the top position in major search engine results such as Google & Yahoo. Website Promotion is a technique that can help to achieve this. Website promotion is the promotion of company’s products or services over the Internet. This has brought many unique benefits to marketing including low costs in distributing information to a global audience. The interactive nature of website promotion also offers an instant response from customers.

There are many traditional methods to promote and sell goods such as broadcast or print media. However, in present day life, Internet has gained popularity as the marketing medium among entrepreneurs. There are various methods including search engine marketing, search engine optimisation, banner ads, email marketing, affiliate marketing, blog marketing, viral marketing, pay per click etc.

Website promotion is one of the most important marketing strategies and is a critical consideration for business growth. Promoting a web site means popularizing it among as many people as possible which in turn increases the traffic volume. With increasing website traffic, there will be a corresponding growth in business.

Newpath WEB, an Australian company offers professional search engine marketing and website promotion services to help its clients generate more leads and sales for their business. Web site promotion services from Newpath WEB are able to successfully drive ideal prospective customers to your website.

To discuss your online website promotion needs, please visit the site http://www.newpathweb.com.au

Website Promotion Services from Newpath WEB

The dream of every online business owner is to be able to occupy the top position in major search engine results such as Google & Yahoo. Website Promotion is a technique that can help to achieve this. Website promotion is one of the most important marketing strategies and is a critical consideration for business growth. Promoting a web site means popularizing it among as many people as possible which in turn increases the traffic volume. With increasing website traffic, there will be a corresponding growth in business.

Newpath WEB, an Australian company offers professional search engine marketing and website promotion services to help its clients generate more leads and sales for their business. Web site promotion services from Newpath WEB are able to successfully drive ideal prospective customers to your website. To discuss your online website promotion needs, please visit the site http://www.newpathweb.com.au

Images on Your Website – SEO Perspective

Fancy graphics can be attractive. They have an impact, but they can take away the traffic of your website, so it’s important to optimize the images properly. There are several factors to consider when optimising Images on your site:

• File Names: Giving pictures an appropriate file name will help Search Engines determine content, especially for Image specific searches like Google’s Image Search.


• Image Size and Quality: It is important to take care of image size and quality of the image. For large Images, it is best to place a small thumbnail Image next to the description, and then link it to a high quality Image.


• Compression: It is essential that Images be optimally compressed. Properly optimised Images will decrease page load times and bring new visitors from Image searches.


• Alt Text: All Images should include an ALT text (shown when the user places the mouse over an Image) that describes the Image. The Alt text helps Search Engines understand the Image content and context.


• Surrounding Text: It is important that the surrounding text and Image captions are consistent with the content of the picture.

Try to use text instead of images to display important names, content, or links. The Google crawler doesn’t recognize text contained in images. To know more about search engine optimisation (SEO) , please visit the site http://www.newpathweb.com.au

How to Give Your Website a Quick SEO Check-up

If you have a website that hasn’t seen any change in a while then it’s time to give it an SEO (Search Engine Optimisation) checkup. There are some simple tasks you can perform that will significantly assist the success of your website in search engines.

• Google Analytics: Google Analytics is free, easy to use and incredibly useful. If you are not paying an SEO company to optimize your website and get it ranking in search engines, then this is for you.
• Check your links: There are many tools available today, free to use, that will tell you if you have any broken links. Be sure to use these, and correct any broken or missing links you may have.
• Meta information: Examine your Title Meta tag on each page. Is it reflective of the content on each page? Does each title Meta tag contain the relevant keywords for each page? Examine your Description Meta tag. Make sure that each page has a different Meta tag description. Google does not like repeated information.
• Spread the word: Go to your favorite search engine and search for something based on keywords that you should appear on. Perform two different kinds of searches, global and location specific.

Examine the back links to make sure that you are also listed in the same business directories as the top ranked websites. You can do this quickly using a “back link checker.”

To know more about search engine optimisation (SEO) , please visit the site http://www.newpathweb.com.au

What are the website's Major NO NO’s?

Following are the biggest NO-NO’s for your website:

• No dead links & broken graphics
• No non-essential pop-up windows
• No excessive vertical scrolling
• Straight-line navigation
• Navigation should also be present in internal pages as well
• No horizontal scrolling
• No multiple frames
• No excessive animations
• No large photos and graphics
• No too many photos and graphics
• No complicated background graphics
• No “Under Construction” signs
• Streaming audio with no "off" button
• Disabling of the "back" button
• Generating new browser windows when windows are closed
• Bad grammar & spelling
• Missing meta tags

To know more website design and development tips and techniques, please visit the site http://www.newpathweb.com.au

Things to Consider - Web Site Design and Development

Here are few of the considerations you need to take note of before you start developing a website:

• The simpler you create your website, the easier you and your clients will find it to use.
• Your website should contain clear and simple navigation menus, so that it can be easily understood and browsed even by a child!
• After the website designer’s work is over, web developers should do the important task of coding which enlivens a website.
• You need to choose a domain name that suits your company. Choosing a suitable domain name that matches your company name will make your website easily found by internet surfers.
• You need to consider a good hosting provider for your website. Decide the space you need for you website, not only for the website’s initial development, but also for the future expansion of your website.
• Your website must have search engine optimization performed so that it is ranked well in most of the search engine searches and can consequently be easily found by public.
• A website should be designed keeping in consideration the target audience. For example a website selling baby clothes should be colorful and have some interesting theme. On the other hand, websites those have older people as their target customers must keep the design simple and information easily accessible.

To know more about website design and development, please visit the site http://www.newpathweb.com.au

Designing of iPhone Applications

Design is the first thing a buyer experiences before buying your app. So, you must make it appealing and attractive enough for buyer to move on to the details - reviews, ratings, news etc. Following are some points that you must take care of while designing an iphone apps:

• Navigation:iPhone users need to be led from one feature to another seamlessly. Therefore, you should provide an easy navigation for your iphone apps.
• Simple:Keep your user interface simple and intuitive. Take special care to ensure that the interface is intuitive. The design, type and size of font, colors are all to be chosen with care.
• Creative & Innovative Design: Design needs to be creative and innovative. But the design flow must be consistent. The placement of the buttons, links, logos and the use of colors must be consistent.
• Visuals:Let visuals not be superfluous. Every design element must be absolutely necessary and have a role to play on the app screen.
• Text:If you can say it in one word, why use two. Use descriptive titles and text. Don't ramble along as if it were your blog.

To create a useful iPhone or mobile application, you must understand who your target market is. Each market will have unique needs. Newpath WEB is one of the leading iphone apps development company in Australia offers a range of mobile application, iPhone and mobile software development solutions that help companies succeed online.

3 Benefits of Investing in iPhone applications

The development of iPhone applications has become one of the richest businesses in the world of information technology these days. Many programmers have made a name and fortune for themselves by simply writing unique iPhone applications. In fact, these applications are fairly cheap, however if you write one that goes viral, it will generate you a whole lot of money.

The 3 major benefits of investing in iphone application are:

• Attractive Commissions - You can get a fair percentage of everything you sell in the iPhone Application Store.
• Wide Range of Business Opportunities - With strong numbers of consumers, this is where many opportunities can be found.
• Work from Home - More and more people are coming into iphone app industry because people can create iphone applications from the comfort of their homes and they can get high returns.

To understand more about the uses and benefits of this amazing technology “iphone applications”, please visit the site http://www.newpathweb.com.au

Making Money from your iPhone Apps

Creating iPhone applications is one of the newest ways to make money with minimal investment. Here are some tips that can maximize your success:

• Start with the basic version of your application.


• Make sure your application is relevant, easy to use and not too large.


• Submit your application to the Apple Web App. Directory


• Resubmit your application with each new feature.


• Always submit and resubmit your Application on Friday.

All of these steps will help your iPhone application gain exposure; however it is mandatory that your application should be attractive, practical and easy to use. Once you have an attractive iphone app , by following these steps, you will make money with your iPhone apps.

To know more about iphone apps, please visit the site http://www.newpathweb.com.au

How to Market Your Iphone Apps

Marketing an iPhone application seems like it would be as easy as putting out a brochure in the mail. But if you have tried, it may not have appeared to be that easy. So these are some of best thoughts on possible ways you might want to market your iPhone apps:

• Find Your Audience:To create a useful iPhone or mobile application, you must understand who your target market is. Each market will have unique needs.


• Check the Competition:The Apple iPhone is not without competition, see what the competition is offering and create an application of similar usability.


• Get Social:Social networking sites are also great promoters of new applications. You can create a page and promote your application easily through social networking websites.


• Blogs & Forums:Blogging and participation in forums are another ways to market your iphone apps.

For more information on iPhone app marketing, please visit the site http://www.newpathweb.com.au

Web Design Services in Melbourne, Australia

Business websites are the perfect way to tell users about your products and services via the World Wide Web and to also attract those who are beyond your geographical boundaries. Web design is the process of visualizing, planning and designing a website by using markup language and graphics on the Internet. As websites are like an asset for the business and it can also bring huge traffic online, it is advisable to hire a professional web design company, which has complete knowledge about web designing and can design your website in a subtle and beautiful manner.

Newpath WEB, a professional, Melbourne web design company offers web design, flash design, graphics, web hosting, web development, search engine optimization and other website promotion services worldwide. The company also advises you on various aspects related to web design.

If you want to avail web design services in Melbourne, Australia, please visit the site http://www.newpathweb.com.au

What is Web 2.0?

The concept of “Web 2.0” began with a conference brainstorming session between O’Reilly and Media Live International. Dale Dougherty and O’Reilly noted that far from having “crashed”, the web was more important than ever, with exciting new applications and websites popping up with surprising regularity. Hence the Web 2.0 concept was born.

“Web 2.0” refers to a perceived second generation of web development and design, that facilitates communication, secures information sharing, interoperability, and collaboration on the World Wide Web. Web 2.0 concepts have led to the development and evolution of web-based communities, hosted services, and applications; such as social-networking sites, video-sharing sites, wikis, and blogs. The sometimes complex and continually evolving technology infrastructure of Web 2.0 includes RSS feeds, server-software, content-syndication, messaging-protocols, standards-oriented browsers with plug-ins and extensions and various client-applications.

To know more about Web 2.0, please visit the site http://www.newpathweb.com.au